What is meant by digital marketing?

Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers via the Internet and other forms of digital communication. This includes not only email, social media and web-based advertising, but also text and multimedia messages as a marketing channel. Digital marketing, also known as online marketing, refers to all […]

What are the 4 types of digital marketing?

Let’s take a look at the top 10 types of digital marketing, the pros and cons of each, and some of the next steps you can consider when you’re ready to get started. Content marketing involves creating and distributing content (text, images, and multimedia) that adds value to your audience, rather than just sending a […]